Polaroid PoGo – Instant Photography, Digitalized
by Steven Rossi on June 24, 2008 in In the News
Today I discovered this cool new product from Polaroid. Just recently Polaroid announced that they’d no longer be making cameras that support instant photography. It was a huge disappointment to tons of photography junkies, and moms everywhere let out a short sob. It looks as though they’ve made good on their reasoning, though. They were under the impression that a market for instant photography doesn’t exist in this new digital age. To meet the needs of this generation, Polaroid has now created a product they’ve titled “PoGo.” The concept is that a person can send an image from a cell phone or digital camera via Bluetooth or USB to the PoGo, which will then proceed to print the image. The hope behind this, I guess, would be that it would be a simple process that can be done relatively quickly.
Just as interesting – if not more – to me, however, is the Zero Ink (Zink) technology that allows this printer to use no ink cartriges. The idea behind this is that crystals can be activated to display certain colors. Expect to see another post on this soon.
The PoGo will be the first product to use the Zink technology. It’s set to release July 6th. Keep an eye out for it.
See also: www.thenewinstant.com/
HT: Photojojo via Twitter